COTTINGHAM, East Riding of Yorkshire, England — Swift Group and Airstream Inc. have announced the appointment of Swift Group as the sole distributor for Airstream in the United Kingdom.

“This is a fabulous new opportunity for Swift Group, with significant promise in an untapped market,” said James Turner, Swift Group managing director. “I am delighted that Airstream has recognised the quality, passion and unrivalled capability that Swift possesses. I look forward to a long and fruitful partnership.”

Airstream was founded in the U.S. by Wally Byam in the 1920s. An icon was born when Byam built his first shining silver orb, known as the Clipper, in 1936. Today, Airstream counts Oscar winners and rock legends among its loyal followers.

“Over the last decade, Airstream has developed a strong foundation in the UK and we believe Swift Group is the right partner to help us take it to the next level,” said Bob Wheeler, president and CEO of Airstream Inc. “There is tremendous potential for Airstream in the UK and we fully expect to see sales accelerate in the coming years.”

As the UK’s premier caravan manufacturer, Swift Group has the vision and passion allied with commercial capability and experience vital to succeeding with this most iconic brand. The addition of Airstream to its unrivalled portfolio of brands will enable Swift to extend into a new market sector and further strengthen its leadership position in the UK.